Web Design

In the old days, it was relatively easy to gain an advantage over the competition. Websites used to be costly which meant that if you had one, your business was doing well or was financially stable. These days, however, hosting and domain names are extremely cheap. With companies being leveled on the web presence field, how else can your company stand out?

The answer is website design. Coupled with robust functionality and a user-friendly interface, your website is sure to beat the competition. For those who are looking to add an even bigger edge, find out how by using these 5 website design tricks.

  • Designers usually worry about coding for the right browser, screen resolution and orientation. What often skips their mind is the operating system of the user. Why does this matter you ask? It’s not the browser or any of the hardware for that matter. The issue actually arises when it comes to fonts. Not many know that Windows and Mac have different sets of fonts. If you had designed your site using a non-browser safe font, you’d have a problem with one OS or the other. Fortunately for designers, you can specify several values in the font-family property which could take care of incompatible fonts.
  • Using CSS image sprites. We all know that user experience is largely affected by page load time. If your website has lots of pictures, you’ll probably have difficulty finding out where to optimize load time. This is because for every image loaded, it takes an equivalent number of server requests. If the viewer is on a slow connection or there are simply too many hops going to the server(i.e. the server is a continent away), they will probably get irritated with the delay. In order to remedy this, use image sprites. Basically, all your images are stored in one central image and you simply use CSS to pinpoint which area of the whole you want to display.
  • Use CSS instead of tables to partition your page into columns. Gone are the days when borderless tables are used to create a newspaper-like design on your site. With CSS, you can style a div easily thanks to the column-width and column-count property among others.
  • If you haven’t tested your background much on various resolutions and orientations, go with a seamless image and set it to tile. That way every portion of the background is covered regardless the user’s environment.
  • On your main landing page, be sure to have one focal image which sums up your product or niche. Also, a great way to attract users is to use an image with visual depth.

Follow the basic and important tricks to get your website attractive and make sure you’re not loosing any visit. Keep track to learn more about web designing tactics and tricks.